service Library
You want to stand out from the shelf
To do that, you need clear and compelling copy that lets your future clients know you’re exactly what they need. Let me help you become a bestseller with some of my more popular services.
Brand and voice guide
Branding is more than your logo and colors. It also involves what you say and how you say it. Let me help you hone your message so that it’s consistent and reflects your mission throughout your marketing. With a Brand and Voice Guide, you’ll not only be able to ensure your current copy is cohesive but also that everything written for your brand in the future maintains your voice.
Includes:
Comprehensive client questionnaire to collect details about your business and personality.
One 90-minute strategy call to discuss your questionnaire and more details about your business.
A survey you email to your past and present clients so they can tell us how they view your brand.
3-5 in-depth interviews with some of your clients to dig deeper into their survey responses.
A final guide that includes your brand story, promise, values, vision, voice, buzzwords, elevator pitch, client personas, and what makes you unique in your industry.
website copy
You’ve got seconds to grab your visitor’s attention before they move on to someone else. Let’s make sure you have a message that stops them in their tracks and has them clamoring for your offer.
Includes:
Comprehensive client questionnaire to collect details about your business before our strategy call so I can jump in, ready with ideas.
One 90-minute email strategy call to share my thoughts, make sure we are on the same page, and answer any questions.
Website Copy: Homepage, About Us, Contact Us, Services, etc. (specifics dependent on your business needs).
Wireframe for the copy to help you or your web designer with implementation.
Up to 2 more Zoom calls to cover interviews or further strategy sessions.
Creative review
Two rounds of edits.
Email sequences
Emails are the easiest way to keep you top-of-mind and build trust. Whether you’re looking to welcome and orient people who just joined your list with a welcome sequence or send targeted information to a specific segment of your audience, the easiest and most effective way to do that is through email.
Includes:
Comprehensive client questionnaire to collect details about your business before our strategy call so I can jump in, ready with ideas.
One 90-minute email strategy call to share my plan for your emails, make sure we are on the same page, and answer your questions.
Audit of your customer journey to make sure that the copy your customer sees before and after the email sequence flows seamlessly with the emails.
Email Sequence (Welcome, Abandoned Cart, Win Back, Thank You, etc.)
Up to 2 more Zoom calls to cover interviews or further strategy sessions
Creative review
Two rounds of edits
